Doors closes in...

3 day virtual live challenge

Raising Rich Kids Challenge

Thu, Nov. 12th - Sat, Nov. 14th

5PM HST · 7PM EST · 10PM PST

What if the reason your kids will struggle with money someday is the same reason you did?

Nobody sat you down and showed you how to start saving, the different investment accounts and how your money could grow without you working hourly for it. You figured it out late, if you even figured it out at all.

Join this 3-day live virtual challenge for parents who DON'T want their kids to learn MONEY the hard way.

We'll open the accounts, close the knowledge gap, and hand your kids a head start you never got.

Aloha, I'm Zasha. Join me for 3 days, live for 1 Hour.

Let's set your kids up. Mark the dates!

$0
What it costs to open the account
$0
All in. Three live calls, the workbook, the replays
$0.0M
Potential 18 years of investing, started at birth

What people are saying

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As Seen On Instagram

The Reel That Started It All

Thousands of parents asked the same question. This is the answer.

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PORTFOLIO
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PARENTS HELPED
$0
ONE-TIME INVESTMENT

★★★★★

It was great, definitely worth it! I'm going to keep encouraging my son to keep saving any money he receives (especially now that I have his acct open).

AS

Challenge Parent

★★★★★

Sometimes we get stuck on what to do and which makes the most sense. You really broke down the differences and what to look for. Mahalo Zasha!!!

Leihua G.

Challenge Parent

★★★★★

It was an eye opener. I didn't know it was free to sign up for the Roth IRA and I liked how you went over the calculator too.

CC

Challenge Parent

★★★★★

Definitely worth my time. How to cut back and ask myself… is it a need to have or a want to have? Do I REALLY NEED it? And set the example for my son, daughter-in-law and grandchildren.

James L.

Challenge Parent

★★★★★

Really helpful info and glad we could actually implement what we learned.

Austin S.

Challenge Parent

★★★★★

Thank you! Will definitely open an account this week!

Dwight M.

Challenge Parent

★★★★★

Really held me accountable to finally get this done.

Candra N.

Challenge Parent

★★★★★

It's actually for my grandkids. What can we do to make better choices in our future! I did not have this information with my children. Definitely worth it.

MA

Challenge Parent

★★★★★

Biggest take away is how a small change now can impact my child's future.

Tamara D.

Challenge Parent

The Question Nobody Asked Me

I was a licensed civil engineer for ten years. Good job, steady paycheck, every box checked.

I was also $100,000 in debt.

Not from anything reckless. I grew up in low-income housing with a single mom on Maui, put myself through college pregnant and broke, and figured the degree and title would sort the money out eventually. They didn't.

I had my daughter at 19. I wasn't thinking about investing or generational wealth. I was just trying to figure my own life out. She didn't get the head start I'm giving my son now, and that's okay. Once I got my footing in real estate, I brought her with me. Site visits, property tours, deal conversations. She watched.

She's 20 now. Made her first $10,000 investment at 19. I added her as an authorized user at 16, so by the time she was making her own decisions, she already had a foundation under her.

With my son, I'm not waiting for someday. He's 11. He's already earning money, already has a Roth IRA, already knows the difference between an asset and a liability.

The gap between kids who grow up around money and kids who don't isn't luck. It's not even income. It's knowledge, timing, and which accounts you use.

Why Right Now?

25 years of compounding you can't get back.

A custodial account opened and invested from birth to 18, then left alone to grow, can turn into roughly $1.7 million by retirement. The same money started at 25 instead of birth? Around $297,000.

Same dollars in. Same effort. The only difference is time you can't buy back later.

$297K

Started at age 25

$1.7M

Started at birth

Three live virtual sessions.

One hour a day.

Day 1

Where Are Your Kids Headed?

We start with a question, not a spreadsheet: do you want your kids to end up exactly where you are right now? I'll show you why the wealth gap is knowledge and timing, not income, and what waiting actually costs.

You walk away with: A completed Family Wealth Audit and an honest answer to whether your kid has any accounts in their name.

Day 2

Find The Money

It's something we don't want to admit but there is $20, $50 or $100 that's leaking out of your account that you can invest with! We run a live three-pass audit together then get you working on the basics that every parent and child should have.

You walk away with: Your Redirect Number and a high-yield savings account you can open before bed tonight.

Day 3

Open The Account

A doing day. I'll teach what the wealthy parents know and give you the decision tree for your kid's age. Then I share my screen and show you how to open a real custodial account together for FREE.

You walk away with: An open, funded account with auto-invest turned on. Not a plan you meant to get to.

A head start isn't handed down.

It's opened, money growing and investing on autopilot.

That's why most "I'll teach my kids about money someday" never happens.

Not because you don't care. Because nobody ever showed you which account, or when.

Little kids, teenagers, or young adults... there's a lane for each one.

And in 3 days, I'll show you how to set it up for your kids.

Before You Join,

Let's Be Honest

This challenge is for you if...

  • You've been meaning to teach your kids about money "someday" and you're done waiting

  • ✓You want your kids to see real money decisions, not just hear a lecture about them

  • ✓You're ready to open an actual account this week, not just think about it

  • ✓You want your kids to have a head start you didn't get, whatever their age is right now

  • ✓You know the knowledge gap is the real gap, and you're tired of guessing at it

This challenge is not for you if...

  • You think you need to be rich to invest but don't know that you could start with $20/mth

  • You're looking for a get rich quick trick for your kid. That's not this.

  • You want someone to open the account for you. I'm walking you through it, not doing it for you

  • You're not willing to show up for one dedicated hour a day to this

  • You think this only applies once your kids are older. It doesn't, there's a lane for every age

Doors closes in...

One Tier

Everything that matters.

$97 $67

  • 3 Live Daily Sessions, Nov 12–14th, 5–6pm HST

  • Raising Rich Kids ebook, as your official workbook

  • Get the full 12-chapter guidebook PLUS the

    1. Master Checklist

    2. Family Wealth Worksheet

    3. Raise a Young CEO bonus chapter

  • Recorded Calls (limited access)

  • **LIMITED TIME BONUSES:
    The Kids' Money Kit

parents like you

This is what the

live chat looked like.

Everyone sharing what they learned and what they did next, as it happened.

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Frequently Asked Questions

If you have more questions, please ask us on our email info@zashasmith.com!

Do I need to have money saved up already to start investing?

No! Day 2 is built specifically to find money that's already leaving your account, not to ask you for more of it. Most people find $200 to $500 a month hiding in plain sight before we even talk about opening an account.

What if I can't make all three sessions live?

Join anyway... You'll get limited replays. That said, the account-opening on Day 3 is easiest to do (and ask questions) in real time with me on screen, so I'd block the hour if you can.

My kid is a teenager, not a baby. Is this still for me?

YES! This challenge is designed to meet you and your kids wherever you're at right now. I'll break it down into age groups which gives you options no matter how old your kids are.

What if I don't have a lot of extra money to invest right now?

No worries! If there's nothing extra to contribute yet, don't worry. We'll cover which free account you can open to get started today.

Do I need to already understand investing?

Not necessarily... while you don't need to know all things financial, this challenge was created for people who know they need to be investing and why investing is important for their future.

So if you know those two things, this challenge is for you! Don't worry, I'll teach you the investing basics and exactly which account fits your situation before we open anything.

What's included in the $67?

Three live daily sessions (Nov 12th–14th, 5–6pm HST), the Raising Rich Kids ebook as your official workbook, the complete family wealth bundle and replays.

Can my kid be on the calls?

Absolutely! As long as they're at an age where they can understand the concepts, I'd love to see them on the calls with you!

What if I open the account during the challenge and change my mind?

The accounts we open are yours, held directly on your chosen investing platform, not through me. You're always in full control of them.

Is this only for parents?

Nope! Grandparents, aunts, uncles, guardians... anyone who wants to give a kid in their life a financial head start is welcome.

I already bought the Raising Rich Kids ebook. Can I still join?

If you've already bought the ebook, email me at info@zashasmith.com and I'll get you set up!

Nov 12th–14th · 5–6pm daily · live

Where they're headed. Find the money. Open the account.

Three sessions. One hour a day. A financial head start for generations.

P.S. You didn't get taught this. That's not your fault, and it's not too late to fix it for you. But your kids don't have to wait until their 30s to learn it the way we did. Every year you wait is a year of compounding they don't get back. I'll see you in the challenge.

The Raising Rich Kids Challenge · Nov 12th–14th, 2026

5pm hst // 7pm pst // 10Pm est

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